CV

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This is me

I produce compelling and impactful content for traditional and digital formats. I’ve worked (10+ years) in close coordination with international and remote teams overseeing bilingual projects (English and Spanish) from conception to the final stages of production. I can research, generate and pitch ideas and also analyze narrative arcs, turning them later into unique storylines. Thanks to my journalistic background and strong news judgement, I’ve booked and conducted high-level interviews with all types of personalities. I enjoy assembling and pushing forward multicultural crews where collaborative work is the number one propeller for personal and professional success. 

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Skills

 Creative Production   Team Assembling  

 Planning and Execution   Problem Solving 

 Strong Judgment   Leadership 

 Crafting Narratives   Interviewing 

 Finding New Perspectives 

Work Experience

2020

ALL RISE FILMS / DDC INTERNATIONAL

NEW DEVELOPMENTS PRODUCER

  • Owning all aspects of pre-production and production work for broadcast, streaming documentary series and feature documentaries. 

  • Pitching and developing compelling narratives for diverse clients.

  • Researching interesting characters and unique storylines that could potentially turn into solid content.

  • International and local team assembling. 

  • Booking, conducting interviews, developing and maintaining good relationships with various sources.

2019

“CANTERA 5V5”  -  BRANDED CONTENT DOCUMENTARY SERIES

PEPSI.CO / ESPN INTERNATIONAL / ALL RISE FILMS / DDC INTERNATIONAL

CO-PRODUCER

  • Executed research, pre-interviews, and pre-production investigation. 

  • Produced shootings and built local teams in multiple countries in LatinAmerica and Europe like Mexico, Argentina, Italy, Colombia, Brasil, and Spain. 

  • Conducted on-camera interviews and analyzed the best way to structure smart and engaging storylines. 

  • Handled client meetings, calls, and all queries about production.

  • Runned post-production duties and clearances.

2018 - 2016

“PHENOMS” -  SPORTS DOCUMENTARY SERIES

FOX DIGITAL STUDIO / ALL RISE FILMS / DDC INTERNATIONAL

CO-PRODUCER

  • Sourced 15+ world-class soccer players such as Paulo Dybala, Hirving Lozano, Nahitan Nandez, and Davinson Sanchez, amongst others. 

  • Maintained excellent relationships with soccer agents, clubs, national teams, and family members.

  • Recruited local and international production teams and managed budgets, content licensing and archival material.

  • Led all field production trips, scouted locations, planned shootings, structured narratives and conducted interviews in the U.S., Europe, and LatinAmerica.

2017

“NOSSA CHAPE”  -  SPORTS DOCUMENTARY FEATURE

FOX SPORTS / ALL RISE FILMS / DDC INTERNATIONAL

PRODUCTION COORDINATOR

  • Supervised European field production, planned international shootings and conducted interviews. 

  • Managed media relations in Latin America and Spain. 

  • Researched and licensed content and archival material.

2016-2015

RED+ NOTICIAS

CLARO LATAM TV

NYC PERMANENT CORRESPONDENT

  • On-air talent. Reported breaking news from the field and produced stories with high-level guests for the evening news edition. 

  • Conducted interviews and established sources to cover key stories for the Hispanic Community in New York City. 

  • Traveled around the US to cover special events like the 2016 Academy Awards, Copa America Centenario and the 2016 United States Presidential Elections. 

  • Relevant Interviews: Peace Nobel winner Malala Yousafzai, former Colombian president Juan Manuel Santos, singer and songwriter Shakira Mebarak, fashion designer Diane Von Fustenberg, among others. 

2015-2007

W RADIO / CARACOL RADIO 

GRUPO PRISA INTERNACIONAL

NYC PERMANENT CORRESPONDENT

  • Broadcasted from New York City on a daily basis for the live morning newscast covering international and local breaking news. 

  • Produced high-profile events and reported for special coverages such as 2008 and 2012 US Presidential Elections, United Nations General Assembly, Tribeca and Toronto Film Festivals, 2014 World Cup,  and more. 

  • Conducted interviews with worldwide figures such as current and former NYC Mayors Bill de Blasio and Michael Bloomberg, soccer superstar Lionel Messi, Academy Award Winners Leonardo DiCaprio, Naomi Watts, Julianne Moore and Bradley Cooper, among others. 

  • Trained team members and hired third parties when needed.

Education

2019

NY MEDIA CENTER BY IFP

Podcasting Certificate Program

2012

NYU SCHOOL OF PROFESSIONAL STUDIES 

Certificate in Public Relations and Image Management

2006

PONTIFICIA UNIVERSIDAD JAVIERANA

B.S. in Media and Journalism 

Radio Production Concentration

2018

LOS ANGELES FILM AWARDS

Best Picture: “Nossa Chape”

2014

THE NEW YORK FESTIVALS

Best News Documentary:  "John F. Kennedy, 50 Years On". W Radio

2012

ONDAS AWARDS

Best International Radio:  W Radio Colombia

Interests

Awards

Podcasts are the real deal. I love to listen to pretty much everything. Thanks to the NY Media Center by IFP I got selected to the 2019 (Fall Cohort) Podcasting Program where I not only had the privilege to learn something I really like, but also used my skill set (radio + documentary) into creating, researching, producing and directing my very own piece. 

This is TRANSGRESSION. A story about how the business of sex parties in NYC was created in the 90s. NO social media, NO smart phones, just buzz. I talked to Palagia, the Queen of erotic parties in NYC and she reflected on how she made the business bloom in a man controlled environment. The next 8 minutes are definitely not about sex. It’s more about how differently generations have approached their sexuality and why women needed desperately to explore their pleasure without guilt. 

TRANSGRESSION by Laura Hernández
00:00 / 08:00